Top-10 2009 NASCAR Sprint Cup Series Drivers
by Total In-broadcast Exposure Time
| Driver / Points Standing | Total Brands | Total Exp. Time |
| 1) Johnson, J. / 1st | 70 | 74:05:40 |
| 2) Gordon, J. / 3rd | 101 | 45:06:25 |
| 3) Martin, M. / 2nd | 44 | 44:15:50 |
| 4) Stewart, T. / 6th | 59 | 44:00:41 |
| 5) Montoya, J. / 8th | 62 | 41:42:56 |
| 6) Busch, Ku. / 4th | 44 | 35:10:56 |
| 7) Busch, Ky. / 13th | 93 | 32:50:30 |
| 8) Hamlin, D. / 5th | 69 | 30:29:00 |
| 9) Edwards, C. / 11th | 65 | 29:00:00 |
| 10) Kenseth, M. / 14th | 62 | 27:26:25 |
In-broadcast television exposure time was monitored during all 2009 NASCAR Sprint Cup Series live race telecasts and re-airs. Total Exposure Time is the cumulative amount of time the logos of all the brands associated with each respective driver appeared clear and in-focus. Total Brands refers to the number of unique sponsoring entities monitored in association with each driver.
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